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Local E-commerce

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About the Program: Local E-Commerce with AI Training (SDI Welfare)

This program is designed to equip students with practical skills to succeed in the local e-commerce market (Pakistan). Participants will learn how to research and select profitable products, set up online stores, manage logistics, advertise effectively, and provide excellent customer experiences. The program focuses on hands-on learning for platforms like Shopify and local marketplaces (Daraz), helping students build real-world e-commerce expertise.

Program Highlight

Duration

3 Months

Classes

Face to Face

Support

Expert Mentorship

About Programs

Program Modules / Learning Outcomes

Module 1: Introduction to Local eCommerce & AI

• What is Local eCommerce?

• Understanding online business opportunities in Pakistan

• How AI can help you start and grow your business

• Challenges and opportunities in the Pakistani market

Module 2: Product Hunting with AI

• Finding winning products for Pakistan

• Using AI tools for product research

• Understanding market demand and trends

• Checking competition before launching a product

Module 3: Product Sourcing

• Finding local suppliers in Pakistan

• Importing products from international suppliers

• How to choose reliable suppliers

• Negotiating prices and deals

Module 4: Creating an Online Store

• Creating a Shopify store

• Understanding store design and layout

• Product listing

• Using AI to create product descriptions and content

• Setting up payment gateway

Module 5: Courier & COD Setup

• Understanding the delivery process in Pakistan

• Opening Cash on Delivery (COD) accounts

• Working with courier companies

• Managing orders and deliveries

Module 6: Branding & Content Creation with AI

• Creating a professional brand identity

• Designing logos, banners, and creatives with AI

• Creating product images and videos

• Writing content using AI tools

Module 7: Facebook & Instagram Marketing

• Facebook Page and Instagram Professional Profile Setup

• WhatsApp for Business

• Understanding Meta Ads

• Understanding Meta Business Suite

• Understanding Ads Manager

• Pixel & CAPI Setup

• Finding the right audience

• Creating effective ad campaigns

• Understanding Retargeting Campaigns

• Using AI for ad copy and creative ideas

Module 8: TikTok Marketing

• TikTok for Business

• TikTok Ads Manager

• TikTok Pixel Setup

• TikTok marketing for eCommerce

• Reaching more customers online

• Increasing sales through TikTok

Module 9: Sales & Customer Handling

• Dealing with customers professionally

• Handling inquiries and complaints

• Building customer trust

• Improving customer experience

• Reducing return rate

Module 10: Analytics & Performance Tracking

• Understanding business reports

• Tracking sales and ad performance

• Finding areas for improvement

• Making better business decisions using data

Module 11: Launch Your Own eCommerce Store

• Final practical project